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BRANDING / PRODUCT LAUNCH

Crawford YouGoLook

The ability to submit and manage claims remotely is critical to success, especially as it becomes increasingly difficult to reach policyholders for in-person visits. YouGoLook is a self-service smartphone application that can, in many instances, eliminate the need to send adjusters or other representatives on-site.

Product launch materials, campaign collateral, and an adoption strategy were created to drive the education and implementation of the new technology in the LATAM market.

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BRAND ACTIVATION
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